Make kids Happy : World Cup 2014 Adidas Brazuca Ball takes fashion inspiration

Balmain, Missoni, Marni, Rick Owens, Dolce & Gabbana and other famous fashion houses presented their vision of World Cup’s Adidas official Brazuca ball at a charity event .

Make Kids Happy – World Cup 2014 Adidas Brazuca Ball

Make Kids Happy – World Cup 2014 Adidas Brazuca Ball

While the world’s attention is focused on the World Cup, Adidas and online luxury retailer LUISAVIAROMA decided to take the opportunity and together organized a charity event called Make Kids Happy under the form of an Ebay auction that takes place today, Monday 16th June.

The purpose of the project is to raise funds for the Brazilian Gol de Letra Fondation, which provides assistance to children and adolescents from disadvantaged areas of Sao Paulo and Rio de Janeiro. The designers invited to participate in the campaign were asked to create their own design of Brazuka, the official ball of the World Cup provided by Adidas. The resulting objects resemble works of art. For example, Roberto Cavalli presented a model inspired by the house signature animal print,all encrusted with yellow and black crystals, and he put the ball on a gold stand.

Domenico Dolce and Stefano Gabbana said,”Our ball combines the elegance of the hand-drawn polka dots from Messi’s jacket, with the characteristic pattern of a Sicilian fisherman’s net. We have brought together two worlds that are very special to us: soccer and the land that never fails to inspire us. We hope that the Foundation Gol de Letra can help as many Brazilian children as possible with this ball, and we would like to thank Luisaviaroma for thinking of such a great initiative.”

Mary Katrantzou’s design:

Roberto Cavalli’s design:

Missoni’s design:

Marni’s design:

Etro’s design:

Pharrell Williams’ design:

Dolce and Gabbana’s design:

Gareth Pugh’s design:

Balmain’s design:

Rick Owens’ design:

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